Syncroness, Inc. Survey Confirms Trend of Outsourcing New Product Development 83% of Engineering Professionals Look to Outside Capabilities
Irvine, CA—March 8, 2007— Through a poll of 5,000 engineering executives, Syncroness, Inc. has determined top factors which drive outsourcing of new product development (NPD) activity. According to the study, 83% of respondents had outsourced some or all of NPD activity, confirming that outsourcing of core product development is extremely important in today’s market. Executives cited the goal of increasing available resources as the primary reason for tapping external resources. This observation is consistent with Syncroness’ experiences as a provider of product development and underscores the fact that many organizations that possess the ability for new product development also lack the array of resources that are necessary to accomplish their goals. Other cited factors that lead to outsourcing of NPD include the desires to increase productivity, expertise and speed to market as well as a way to reduce employment costs. The perceived loss of control of an outsourced project was cited as a main reason why executives have not utilized outside resources, along with concerns about internal displacement of jobs; security surrounding intellectual property; or provider learning curve. “There is a perception that outsourcing NPD means a loss of control. Actually, our experience is that most companies have greater control over the performance of an external firm than they do over internal resources,” said Jorg Lorscheider, Syncroness chief marketing executive. “This is because product development firms are usually bound by cost and budget which highly motivates them to accomplish the work. Internal resources typically are not as dependable or motivated in this respect.” A full copy of the survey results can be found at - Click Here. ### ### ### ### ### About Syncroness, Inc. Since 1975 Syncroness, Inc. has become a leader in strategic, outsourced engineering for new product innovation. Based in Westminster, CO with an additional office in Irvine, CA, the privately-held firm has contributed to numerous patents by providing creative mechanical and electrical engineering solutions to major US and international corporations and the US government. Syncroness developed successful products in medical, aerospace, consumer and industrial markets. With over 40 full-time engineering staff, Syncroness assists customers of all sizes in meeting their business objectives through rapid and innovative product development. Additional information can be found at Syncroness.com. Editor’s note: Please send reader inquiries about this release to: Syncroness, Inc. Attention: Jorg Lorscheider 1 Technology Drive Suite F215 Irvine, CA. 92618 Tel: 877 429-5005 x200 Fax: 949 453-0083 Email: JLorscheider@Syncroness.com ### ### ### ### ### " />
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83% of Engineering Professionals Look to Outside Capabilities: Survey by Syncroness

March, 2007


Syncroness, Inc. Survey Confirms Trend of Outsourcing
New Product Development
83% of Engineering Professionals Look to Outside Capabilities


Irvine, CA—March 8, 2007— Through a poll of 5,000 engineering executives, Syncroness, Inc. has determined top factors which drive outsourcing of new product development (NPD) activity. According to the study, 83% of respondents had outsourced some or all of NPD activity, confirming that outsourcing of core product development is extremely important in today’s market.

Executives cited the goal of increasing available resources as the primary reason for tapping external resources. This observation is consistent with Syncroness’ experiences as a provider of product development and underscores the fact that many organizations that possess the ability for new product development also lack the array of resources that are necessary to accomplish their goals. Other cited factors that lead to outsourcing of NPD include the desires to increase productivity, expertise and speed to market as well as a way to reduce employment costs.

The perceived loss of control of an outsourced project was cited as a main reason why executives have not utilized outside resources, along with concerns about internal displacement of jobs; security surrounding intellectual property; or provider learning curve.

“There is a perception that outsourcing NPD means a loss of control. Actually, our experience is that most companies have greater control over the performance of an external firm than they do over internal resources,” said Jorg Lorscheider, Syncroness chief marketing executive. “This is because product development firms are usually bound by cost and budget which highly motivates them to accomplish the work. Internal resources typically are not as dependable or motivated in this respect.”

A full copy of the survey results can be found at - Click Here.


### ### ### ### ###

About Syncroness, Inc.
Since 1975 Syncroness, Inc. has become a leader in strategic, outsourced engineering for new product innovation. Based in Westminster, CO with an additional office in Irvine, CA, the privately-held firm has contributed to numerous patents by providing creative mechanical and electrical engineering solutions to major US and international corporations and the US government. Syncroness developed successful products in medical, aerospace, consumer and industrial markets. With over 40 full-time engineering staff, Syncroness assists customers of all sizes in meeting their business objectives through rapid and innovative product development. Additional information can be found at Syncroness.com.


Editor’s note:
Please send reader inquiries about this release to:
Syncroness, Inc.
Attention: Jorg Lorscheider
1 Technology Drive
Suite F215
Irvine, CA. 92618
Tel: 877 429-5005 x200
Fax: 949 453-0083
Email:
JLorscheider@Syncroness.com


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